Base of the Pyramid hub (BoP)

There are 3,7 billion people part of the base of the pyramid. It is an untapped market. There is currently an underutilized production and entrepreneurial capacity. There is a need for quality elementary products and services for this market at affordable prices. Commercial activities that contribute to the well-being of people at the base of the pyramid and create job opportunities. We call this Inclusive Innovation. The Base of the Pyramid Innovation Center (BoP) in Utrecht is an accelerator for inclusive innovation Business worldwide. The center cooperates with large multinationals, NGO’s, IO’s, SME business and governments.